The increasing customer expectations for more convenient payment processes has lead to the need for faster and more efficient payment experiences. With payment convenience and speed in mind, IPSI has partnered with Mastercard to provide customers with a smart, fast and secure way to make online payments via the adoption of IPSI’s Click to Pay service.
Simplified payment process with Click to Pay.
Click to Pay simplifies online transactions, using multiple layers of intelligent security to remove the need for passwords at checkout, while replacing sensitive payment data with encrypted tokens. These tokens can even be updated with new payment details by the customer’s bank when a card is reissued after being reported lost, stolen or expired. This enables customers to engage in repeat business without interruption while eliminating the administrative costs associated correcting and updating individual customer accounts.
Easily integrated into existing ecommerce platforms or payment workflows, Click to Pay offers organisations higher approval rates, reduced fraud and cart abandonment, and increased sales. This enhanced checkout experience can help drive sales, customer retention and repeat purchases via a single integration.
IPSI's Click to Pay enhances the customer experience.
IPSI’s Click to Pay solution offers several benefits that enhance the customer experience:
Simplified Payment Process: Click to Pay streamlines the checkout process by eliminating the need for customers to manually enter their payment details for each transaction. With a single click, customers can complete their purchase, saving time and effort. This frictionless experience reduces frustration and improves overall satisfaction.
Multi-Platform Flexibility: Click to Pay is designed to work across various platforms, including desktop, mobile, and app-based transactions. Customers can enjoy a consistent and convenient payment experience regardless of the device or channel they choose. This flexibility accommodates the preferences and habits of different customers, further enhancing their overall experience.
Faster and Efficient Transactions: With Click to Pay, customers can complete their transactions quickly and efficiently. The streamlined process eliminates the need for manual data entry, reducing the risk of errors and saves time. Faster transactions contribute to a more seamless and satisfying customer journey.
IPSI's Click to Pay enhances security and increases sales.
In addition to improved customers satisfaction, IPSI’s Click to Pay solution also delivers additional benefits such as:
Enhanced Security: Click to Pay employs multiple layers of intelligent security measures, including tokenisation and encryption, to protect sensitive payment data. By replacing actual card details with encrypted tokens, the solution minimises the risk of data breaches and fraudulent activities. Merchants and service providers no longer need to store sensitive card information. That reduces the technology burden for merchants while also providing a safer checkout process for consumers.
Increase sales by Reducing Cart Abandonment: Complex and time-consuming checkout processes often lead to cart abandonment. According to Baymard Institute, the average cart abandonment rate currently sits at 70.19%, with 18% of the cart abandonment was caused by a check out process that is too long or complicated.
Click to Pay addresses this issue by simplifying and expediting the payment process. By minimizing friction and offering a convenient checkout experience, businesses can reduce cart abandonment rates and increase conversion rates, sales & cashflow.
“We are delighted to be partnering with Mastercard to offer this highly advanced and seamless digital wallet service. It will simplify the payment process for customers and deliver an exceptional experience for merchants and their customers, thereby improving sales, repeat shopping and cashflow” said Jarrett Baker, Head of Product at IPSI.
“It's more important than ever that the online checkout experience is simple, smart and secure. With Click to Pay, IPSI and its customers will leverage the very latest version of this technology, eliminating the need to manually enter card details and offering instant access to preferred cards across devices, while still applying the highest levels of security to merchants’ checkout,” said Surin Fernando, Senior Vice President, Head of Customer Solution Centre, Mastercard Australasia